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Guiding minds

sommai damrongpanich// ShutterstockMother's Day topped every other holiday for present orders in 2025. Flowers, gourmet suppers, sweet treats here's what consumers sent out and prepared for the special mommies in their lives., with customers putting present orders 18 times regularly than average., and nearly 1 in 4 included fresh-cut roses.

Guiding minds

Roses ruled the South and West, while tulips controlled the Northeast. Montana stood out nationally, leading the entire nation in tulip interest at +155% above the nationwide rate. Florida went all in on orchids at +231% above the national rate. not only did it lead the nation in increased purchases (+232%), it likewise ranked # 1 in the nation for the share of orders marked as gifts on Mother's Day.

Moms deserve to feel popular every day and on Mom's Day, people make sure of it. This Mother's Day, don't let her down even if the clock is working versus you.

Guiding minds

An appearance at Instacart's 2025 order information shows it. InstacartMother's Day was the single biggest gifting day on the Instacart platform in 2025. Clients positioned gift orders 18 times more frequently than typical enough to edge out Valentine's Day and declare the leading area on the gifting calendar. The numbers don't lie: Mommies are celebrated like nobody else.